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We developed and designed the name, brand, packaging, and merchandising system for this all-natural, high quality, mid-priced line of skin care products. The brand needed to communicate quality, elegance and harmony in a simple, functional package. As a cost saving measure, existing plastic molds were used for packaging yet we custom-coloured the caps in order to give the packaging system a customized look.

The economical paperboard retail-merchandising unit and the elegant trial pack further enhance the brand's marketing objectives.